NEW YORK–(Business WIRE)–Jul 20, 2021–

Nowadays, The Estée Lauder Companies (NYSE:EL) (“ELC”) announced that Daniel Mahler has been promoted to Govt Vice President, Worldwide Transformation and Category Leadership, productive July 1, 2021. He will continue to report jointly to Fabrizio Freda, President and Main Executive Officer, and Tracey T. Travis, Govt Vice President of Finance and Main Monetary Officer.

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ELC Encourages Daniel Mahler to EVP, World Transformation and Group Leadership (Image: Business enterprise Wire)

“Our exclusive Transformation capability is an marketplace-first approach to enabling the continuous evolution of our company into the foreseeable future,” said Fabrizio Freda. “Daniel is a dynamic chief with a distinctive potential to align stakeholders and translate suggestions into action. Less than Daniel’s leadership, Transformation is accelerating ELC’s small business in priority significant-progress parts and strengthening our potential to strategically pivot and acquire with shoppers.”

To day, Daniel has led a broad spectrum of strategic company-vast adjust priorities at the company. He co-intended and operationalized ELC’s built-in Transformation model to accelerate essential pillars of improve and embed those abilities inside of the group as new, long-lasting approaches of carrying out company. His contributions include encouraging to orchestrate the following corporation initiatives: even more create the Asia-Pacific location as a next home marketplace for the long-phrase evolve ELC’s method to manufacturer innovation and class portfolio administration stage-change model artistic abilities help digital transformation to provide very best-in-course, Higher-Contact electronic experiences to individuals and speed up ELC’s company technique to Social Effects and Sustainability.

“Under the management of Daniel, Transformation has confirmed to be a critical enabler to enable proficiently navigate the COVID-19 pandemic,” said Tracey T. Travis. “By tapping into our Transformation capabilities, the business has been ready to pivot far more promptly towards advancement regions these as China, On line, and serving the ever more aware shopper although also adapting our business enterprise for publish-COVID realities.”

Daniel will also continue on to oversee ELC’s Classification Management capacity with the goal of maximizing ELC’s portfolio of brands to gain in pores and skin care, make-up, fragrance and hair treatment. Doing the job closely with ELC’s Team Presidents to day, Daniel has facilitated a new approach, in help of ELC’s brand-led model, to provide an actionable lens on successful marketplace share as an built-in team in the most significant and fastest-developing groups and sub-types of international status splendor.

Daniel joined ELC as Co-Chair, International Transformation Committee in 2020 from top world wide administration consulting agency Kearney. His preliminary operate for ELC integrated establishing the company’s Transformation model and building the International Transformation Crew.

About The Estée Lauder Businesses Inc.

The Estée Lauder Businesses Inc. is 1 of the world’s major suppliers and marketers of good quality skin care, make-up, fragrance and hair treatment products and solutions. The company’s solutions are marketed in close to 150 international locations and territories below model names which includes: Estée Lauder, Aramis, Clinique, Lab Sequence, Origins, Tommy Hilfiger, M·A·C, La Mer, Bobbi Brown, Donna Karan New York, DKNY, Aveda, Jo Malone London, Bumble and bumble, Michael Kors, Darphin Paris, TOM FORD Attractiveness, Smashbox, Ermenegildo Zegna, AERIN, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, BECCA, Far too Faced and Dr.Jart+, and the DECIEM spouse and children of models, which include The Ordinary and NIOD.

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Source: The Estée Lauder Organizations Inc.

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PUB: 07/20/2021 08:00 AM/DISC: 07/20/2021 08:01 AM

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